Online lead generation is now a dental marketing necessity for dentists who want to grow their dental practices – especially when they have multiple practice locations. With mobile devices being used to find local services, targeting by location is the best strategy today in dental practice marketing. Marketing-savvy dentists have websites that focus on their […]
Read moreThe latest gold rush in domain names started in June of this year when ICANN agreed to create new generic top-level domains, or gTLD. Generic top-level domains would allow corporations and businesses to create a more company-specific URL address. For example, coming in 2013 a dental practice could reserve .dentist or .dental. In the past, […]
Read moreCommon sense says there’s something amiss with an orthodontia story about an Oregon man who is suing his dentist after 11 years of wearing braces. As reported by CBS News and the Oregonian, former orthodontia patient, Devin Bost, is suing orthodontist Dr. Brad Chvatal of Oregon-based Chvatal Orthodontics for $185,000 for allegedly allowing him to […]
Read morePediatric sedation continues to grow in popularity as the number of children with serious dental conditions continues to grow. The percentage of dentists who reported that sedation dentistry is a great treatment modality increased from 52% in 2010 to 68% in 2012, according to a recent The Wealthy Dentist survey. The pediatric sedation survey found […]
Read moreEver since online video became the fastest-growing media platform, dentists have been looking for ways to integrate video into their dental websites. The public continues to eat up video content with 181 million U.S. Internet users watching nearly 37 billion online videos in March of 2012, according to comScore, Inc. a leader in measuring the digital world. […]
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