Category: Marketing Article Samples

Restoring the front teeth of dental patients after a traumatic injury poses a particular challenge— both biologically, functionally, and aesthetically. Even when all the procedures of successful dental implants are followed, healing of tissues can still be unpredictable. One approach to improving the outcome of this type of implant is the use of blood platelet concentrates. The […]

Dentists’ incomes are dropping according to a report published in the May issue of the Journal of the American Dental Association. The ADA and data from the Agency for Healthcare Research and Quality’s Medical Expenditure Panel conducted a survey to analyze trends in real gross billings per dentist visit, rates of collection of gross dental […]

75% of the dentists surveyed offer sedation dentistry. “Sedation dentistry helps so many people. Most stop using it after three visits or so due to a significant lessening of their anxiety,” responded one prosthodontist to the latest The Wealthy Dentist survey that asked dentists if they offer dental sedation. “Sedation is not the be-all, end-all,” […]

Dentists, is mobile phone marketing part of your dental marketing plan? Because it should be! Nielsenwire, the leader in measurement and information, just released their March 2012 stats on U.S. mobile subscribers who own smartphones. Smartphone usage is up from 47.8 percent in December 2011 to 50.4 percent in March. Consumers purchasing new phones picked […]

Michigan State University surgeon Barry Wenig is teaming up with a Lansing-area dental benefits firm on a clinical trial to create a simple, cost-effective saliva test to detect oral cancer, a breakthrough that would drastically improve early oral cancer screening. It is estimated that oral cancer kills one person, every hour, every single day. Trimira’s […]